Tom Rogers

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Adobe Offering Subscription Models On Popular Apps!

Posted on 15/08/11

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OK, so I said in a previous post that this is my corner of the web in which I’ll post any cool stuff that comes to mind, so here goes.

If you’re part of the design community in any way, shape or form then you are probably aware that Adobe products are often coveted within those circles. I say coveted (as a posed to appreciated) because of how expensive the dam things are; the barrier to entry is less like a barrier and more like a solid wall with hot lava on the top of it. Well, as is hinted toward by the title, Adobe is finally listening to the market and the fact that not everyone who wants to do some casual design work can afford to throw £700 at the project. The way they’ve answered it is to come up with the idea of what is broadly software rentals on a number of their more premium programs.

Before talking too much more about how this new model works or giving more two cents, I just need to say that this is already old news. Just now have I discovered it though after looking in the online product store just a few moments ago.

Let’s get into some details about this and see where the catches arise ’cause there definitely are one or two. So, the first thing to mention is the fact that the subscription route cannot be taken with all products although is open for the big guns. Next is the two sub choices: you have the choice to buy access to the product for one month at a time or to commit yourself for a full year (which saves you quite a sizable sum). In itself, the second of the two paths is one oddity. When I first saw it, I assumed (as would most I think) that the year-long option involved paying one lump sum and having access to the given product for a full year. Upon closer inspection, that’s not actually what it means at all – what it means is that you’ll be committed for a year but, instead of a handing over a one big ball of doe, the payments will still be charged to the registered card on a month-to-month schedule. In simple terms, you can’t use the subscription option to buy access to products for more than a month at a time in a single payment. Another important consideration is that (according to another post about this) the roadmap for Adobe releasing new versions of applications to users accessing them via this channel is set at around 24 months (just less than double that of the release of the normal version).

For me, the lack of any semi-permanent service is what kills the fire. Having said that, I do think this is an awesome step forward and will offer a load of awesome apps to new sets of people. Most useful for me is the idea that I could now rent access to Photoshop for one month whilst doing a short-term development project without having to hand over a lorry full of notes.

More information can be found over here. If you’ve got thoughts on this, I’m all ears!

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